A Tate Christmas — Macabelle Chan | Art Director + Designer

📁 A Tate Christmas

Client: Tate Anzur

Work: Art Direction, Graphic Design, Print Design

Year: 2021

As part of the festive gifting tradition in Tate Anzur, the Creative Team was commissioned to create a set of festive postcards which were sent out to our clients to celebrate the season. The team was given the liberty to come up with our own interpretation of "sending well-wishes for the new year" in our own personal style and colours. I was also tasked to create a greeting card to accompany the postcard set.

Good things are coming is my personal interpretation of the theme. Inspired by the genuine desire of a child hoping to get the toy they wished for from the Gacha Machine, I filled up my version of the toy-vending machine with the different items that make me happy and look forward to in the new year. This little art here also hope to serve as a gentle reminder to everyone to not lose heart and stay hopeful because I believe good things are coming your way!